prAIcing AgentAutonomous pricing
A/B price testing

Stop guessing prices. Test them on real shoppers.

prAIcing runs true A/B price tests on your WooCommerce or Shopify store — half your visitors see the current price, half see the new one — and rolls out the winner only when the data proves it earns more per visitor.

Plans from €9.99/mo

How a price test works

1
Pick a product and a test price

Choose any product and a price 1–25% away from today's. The agent keeps it above your cost and your minimum margin, always.

2
Shoppers are split 50/50 — and stay split

Half the visitors to that product page see the current price, half see the test price. Each shopper keeps the same price through cart and checkout, so the numbers are clean.

3
We measure revenue per product-page visitor

Not just conversion rate. Because traffic to each product rises and falls on its own, we compare revenue (or profit) per visitor to that product — so a busy week can't fake a win.

4
The winner rolls out automatically

Once the result is 95% certain — with at least 200 visitors per side and 7 days of data — the better price goes live for everyone. If the old price wins, nothing changes.

Every price change is proven, not guessed

Before a new price goes live for everyone, your agent runs the experiment itself. Half of the visitors to that product see today's price, the other half see the new one — and each shopper keeps seeing the same price all the way through checkout.

  1. 1. We count how much each group spends per visitor to that product page, so busy or quiet days can't fool the result.
  2. 2. The new price only wins when we're at least 95% sure it earns more.
  3. 3. Winners roll out automatically. Losers are dropped and your price stays as it was.

On Autopilot, the agent picks what to test by itself every night — and each result makes its next move smarter. You just watch the extra revenue add up in your Impact Report.

Group A · today's price€50.00
€2.10 per visitor
Group B · test price€54.99
€2.31 per visitor+10% · 97% sure · rolled out

Example result

Your guardrails, always

Tests never go below cost or your minimum margin. You set the limits; the agent works inside them.

Built for your platform

Native support for WooCommerce (free plugin) and Shopify (automatic setup). No code, no theme edits.

See the money it made

The Impact Report shows actual revenue vs. what the old price would have earned — the gap is your lift.

Common questions about price testing

Will shoppers notice they're in a test?

No. Each shopper is quietly assigned to one side with a cookie and always sees the same price, including in the cart and at checkout. There are no flickering prices.

Can a test price go below my cost?

Never. Every test price is checked against your product cost and the minimum margin you set in your guardrails before it starts.

How long does a test take?

Most tests need 7–28 days, depending on how much traffic the product gets. Tests stop automatically after 28 days if there's no clear winner, and your original price stays.

Does it work on both WooCommerce and Shopify?

Yes. On WooCommerce it runs through our free plugin. On Shopify it uses a hidden copy of the product and a small storefront script — both set up for you automatically.

Can I stop a test?

Any time, with one click. The current price is restored immediately and the test data is kept for your records.

Prove your next price before you commit to it

  • 30 days free
  • No credit card
  • VAT included
  • Cancel any time